Taylor A. Danowski
My portfolio
Here is a variety of sample work, which best highlights my PR writing skills and ability to design.
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A corporate social responsibility memo written for Yoplait employees to update them on the status of their Save Lids Save Lives program.
I wrote this CSR memo as a class assignment, it is not authorized by Yoplait.
CSR Memo
Social Media Audit
A social audit report complete with conversation analysis comparing a client to three close competitors.
I wrote this social media audit as a class assignment, it is not authorized by The Divine Cupcake.
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Infographic
News Release
A news release written on behalf of the Eugene City Hospital announcing changes regarding admission regulations.
I wrote this news release as a class assignment, it is not authorized by the Eugene City Hospital.
InDesign Newsletter
I designed this newsletter using the InDesign software to be distributed weekly to current and potential customers.
I created this as a class assignment for the fictional company, "Spacely Sprockets."
Case Critique
I wrote this critique on a recent campaign enacted to promote the "Walk More in Four" event in Utah. This event encourages children to live a healthy, active lifestyle by walking or biking to school through the month of September and logging their hours to compete for prizes.
The campaign attempted to increase participation in the event.
A visual, concise display of information organized to persuade an audience to donate to the Juvenile Diabetes Research Fund.
I created this infographic as a class assignment, it is not authorized by the JDRF.
Twitterized Factsheets
I created these twitterized fact sheets as an "at a glance" version of each wine's full-page fact sheet. My goal was to pull seven various and important pieces of information from each wine's full-page fact sheet and make each into a 70-character, or "twitterized," single-line fact.
Acclaim Highlight
I created this acclaim review sheet, along with several others, to highlight top reviews (scores of 90 or above) that various wines received from influential publications (including Wine Spectator, Wine Enthusiast, Wine & Spirits and The Wine Advocate).